10 月 1 日，华为 Mate 90 系列及全场景新品发布会正式举行，HUAWEI Mate 90 系列、nova 16 Pro 联名款限定礼盒、HUAWEI FreeBuds Neo、华为 WATCH D3 腕部动态血压记录仪以及华为智慧屏 MateTV 2 系列等多款新品亮相。华为以科技创新持续构建全场景生态，为消费者打造万物互联的智慧体验。
HUAWEI Mate 90 系列重磅发布：全新旗舰焕新而来，Mate 90 Pro Max 典藏版与 Mate 90 RS 非凡大师搭载麒麟 9050 Pro，Mate 90 Pro 搭载麒麟 9035，Mate 90 标准版搭载麒麟 9030，整机性能提升 20%–31%。Pro 及以上机型采用全昆仑玄武架构，镜头盖板搭载业界首发光学昆仑玻璃，耐摔能力提升 20 倍；Mate 90 Pro 搭载第二代灵珑屏，1% APL 峰值亮度达 12000nits，Pro Max 与 RS 非凡大师首发全彩灵珑屏，在 12000nits 基础上实现 BT.2020 全链路贯通。全系配备第三代红枫原色摄像头，首次全焦段采用红外光学镀膜，全局色彩准确度提升 37%。华为睿影 Z10 模块相机带来 1 英寸大底、24-240mm 连续光学变焦，最大光圈 F2.0-F4.5。
通信方面，Mate 90 系列行业首发 Wi-Fi 与蜂窝融合天线架构，Mate 90 Pro Max 业界首发四卡三待；户外探索模式支持 36 小时熄屏循迹导航，极限续航最长 15 天，星闪连接自动求救、手表跌倒检测联动求援。鸿蒙 AI 方面，Mate 90 Pro Max 及以上部署 30B MoE 全模态端侧大模型，小艺帮记支持 50 余款应用内容同步收藏，小艺通话 2.0 支持代接来电、通话摘要与实时翻译。售价：Mate 90 起 5999 元、Pro 起 6999 元、Pro Max 起 9499 元、Pro Max 典藏版 10999 元、RS 非凡大师 12999 元，已于 10 月 1 日 12:08 开售。
nova 16 Pro 泡泡玛特 Hirono 小野联名款礼盒：以「Sailing Day｜启航日」为联名故事，礼盒以海上漂流集装箱为设计原型，内含 nova 16 Pro 幻彩贝母配色手机、联名手机壳、mini 手机包、手机挂件，全球限量 7000 套，并预置 Hirono 小野专属主题（熄屏显示、锁屏桌面、耳机弹窗、充电动效全链路深度定制）。
HUAWEI FreeBuds Neo 先锋降噪耳机：充电盒采用飞梭式全曲面"星际小飞碟"造型，支持全场景智感降噪（全频段平均降噪深度 30dB），搭载全新 Turbo 驱动单元与第三代音频 AI 芯片，游戏模式端到端最低时延 43ms。现已开售，售价 699 元；×《王者荣耀》朵莉亚限定款 799 元，预计 10 月 14 日开售。
华为 WATCH D3 腕部动态血压记录仪：获中国大陆二类医疗器械注册证、欧盟 CE MDR 认证，整机厚度减薄 15% 至 11.3mm，3000 尼特峰值亮度 1.92 英寸大屏。支持多场景血压测量与"轻扰动态血压研究"（PPG 全天无感监测结合气囊示波法精准校准，动态测量次数从 27 次降至 7 次），一键微体检约 60 秒出最多 17 项健康指标。现已开售，售价 2988 元起。
华为智慧屏 MateTV 2 系列：搭载 HarmonyOS 7，打通应用市场、应用实验室、手机分享、卓易通四大通路，实现海量鸿蒙应用与全量手机 App 深度兼容；首发全新 3D 观影，鸿鹄 Vivid 独立画质芯片集成 3D 双视点解码模块，配合 SuperMiniLED 黑钻屏高响应显示，可把华为视频、抖音等 2D 片源实时转换为 3D。
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On October 1 the Huawei Mate 90 series and all-scenario new product launch event was held, unveiling the HUAWEI Mate 90 series, the nova 16 Pro Hirono collaboration limited gift box, HUAWEI FreeBuds Neo, the Huawei WATCH D3 wrist blood pressure monitor and the Huawei MateTV 2 smart screen series. Huawei continues building an all-scenario ecosystem through technological innovation, creating interconnected smart experiences for consumers.
Major HUAWEI Mate 90 series launch: an all-new flagship arrives refreshed. Mate 90 Pro Max Collector's Edition and Mate 90 RS Ultimate Master carry the Kirin 9050 Pro, Mate 90 Pro carries the Kirin 9035, and the standard Mate 90 carries the Kirin 9030, delivering 20%–31% overall performance gains. Pro and above models use the full Kunlun basalt architecture, and the lens cover plate carries the industry's first optical Kunlun glass.
On connectivity, the Mate 90 series is the industry's first to feature a fused Wi-Fi and cellular antenna architecture, and the Mate 90 Pro Max is the industry's first with four SIM cards and three standby modes; outdoor exploration mode supports 36 hours of screen-off trace navigation, extreme battery life reaches up to 15 days, and NearLink connectivity provides automatic SOS with watch fall-detection linked for rescue. On HarmonyOS AI, the Mate 90 Pro Max and above deploy a 30B MoE all-modal on-device large model, and Xiaoyi Memo supports over 50 apps.
nova 16 Pro POP MART Hirono collaboration gift box: built around the collaboration story 'Sailing Day', the gift box takes a drifting shipping container as its design prototype and includes a nova 16 Pro in iridescent nacre, a collaboration phone case, a mini phone pouch and a phone charm, limited to 7,000 sets globally, with an exclusive Hirono theme preloaded (always-on display, lock screen, earbud pop-ups and charging animations all fully customised).
HUAWEI FreeBuds Neo flagship noise-cancelling earbuds: the charging case uses a shuttle-style full-curved 'interstellar flying saucer' design, supports all-scenario intelligent noise cancellation (full-band average noise reduction depth of 30dB), and carries the new Turbo driver unit and third-generation audio AI chip, with game mode end-to-end latency as low as 43ms. On sale now at 699 yuan; the × Honor of Kings Dorlia limited edition is 799 yuan and expected on sale October 14.
Huawei WATCH D3 wrist ambulatory blood pressure monitor: holds a Chinese mainland Class II medical device registration and EU CE MDR certification. The body is 15% thinner at 11.3mm, with a 1.92-inch large screen at 3000-nit peak brightness. It supports multi-scenario blood pressure measurement and 'mild-disturbance ambulatory blood pressure study' (PPG all-day non-invasive monitoring combined with oscillometric method for precise calibration, reducing dynamic measurements from 27 to 7), with one-tap micro health check producing up to 17 indicators in about 60 seconds.
Huawei MateTV 2 smart screen series: powered by HarmonyOS 7, it connects four channels — app market, app lab, phone sharing and EasyAbroad — achieving deep compatibility with massive HarmonyOS apps and the full set of phone apps; it debuts all-new 3D viewing, with the Honghu Vivid independent picture quality chip integrating a 3D dual-viewpoint decoding module, working with the SuperMiniLED black-diamond screen's high response display to convert 2D sources such as Huawei Video and Douyin into 3D in real time.
