IT之家 10 月 1 日消息，鸿蒙智行官方刚刚宣布华为与赛力斯达成新的五年合作。据介绍，当下问界使用者已突破 120 万。
9 月 30 日，鸿蒙智行问界业务升级战略合作签约仪式在深圳举行。华为常务董事、机型投资评审委员会主任、终端 BG 董事长余承东，赛力斯集团董事长张兴海等出席。
双方宣布达成新五年合作，将共同升级问界业务，推动品牌向上。双方表示，面向新五年，将持续锚定问界高端智能汽车品牌核心定位，联合组建问界业务专属团队，进一步升级问界业务，以专属专营更好地服务问界使用者，持续推动问界新豪华品牌向上。
双方称，将致力于为使用者带来高端智能电动汽车机型和出行感受，推动中国汽车产业高质量发展。
综合IT之家此前报道，鸿蒙智行 9 月的声明称，机型定义、机型外观、品牌营销、渠道零售、服务体系由赛力斯主导，华为终端参与赋能。
赛力斯集团董事长张兴海也接受了央视财经《微对话》的专访，首度回应了与华为合作调整一事。张兴海表示：“没有分手，一直都在一起，今后也在一起。只是笔者那个模式继续升了个级。升级，主要还是围绕着专属专营。大品牌、豪华品牌都是专属专营。品牌要升级、服务要升级。”
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On October 1st, the Hongmeng Zhixing official announced a new five-year cooperation between Huawei and Seres. Currently, there are over 1200,000 users of the Wenjie brand.
On September 30th, the Hongmeng Zhixing Wenjie Business Upgrade Strategic Cooperation Signing Ceremony was held in Shenzhen, attended by Huawei Executive Director, Model Investment Review Committee Chair, and Terminal BG Chair Yu Chengdong, as well as Seres Group Chair Zhang Xinghai.
Both sides announced a new five-year cooperation to jointly upgrade Wenjie business and drive brand advancement. Moving forward, they will continuously anchor the high-end intelligent car brand positioning of Wenjie, jointly establish a dedicated Wenjie business team, further upgrade operations, and better serve Wenjie users with dedicated and specialized services, while continuously promoting the luxury brand of the new Wenjie.
The goal is to provide users with high-end intelligent electric vehicle products and travel experiences, thereby driving the high-quality development of the Chinese automotive industry.
As previously reported by IT之家, a September statement from Hongmeng Zhixing indicated that Seres leads in product definition, appearance, marketing, channel retail, and service systems, with Huawei Terminal providing empowerment support.
In an interview with CCTV Finance, Seres Group Chair Zhang Xinghai addressed the adjustments to the partnership: “We haven’t broken up; we’ve always been together and will continue to be. The model has simply been upgraded to focus more on exclusivity and specialization — hallmarks of luxury brands. We’re upgrading our brand and services.”
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